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Eight “Dirt Cheap” Tips To Combat The Current Economic Crisis


Given the events of the past few weeks there is little doubt that we’re now in a recession (unless you think a $600 Billion current deficit and a $10 Trillion overall deficit is going to”perk” things up around here real soon.)
Even gloomier…it’s expected that the worst downturn since the 1930’s is expected to last 18-24 [...]

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Seven Reasons Word of Mouth Marketing Isn’t Working For You


A recent poll found that 82 percent of small businesses use word of mouth to grow their business, and that 15 percent rely almost exclusively on word of mouth.
Word of mouth is the “Holy Grail” of professional service firm marketing. There is no other better client referral than the enthusiastic  recommendation of your firm by [...]

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  • About Patrick McEvoy

    Patrick McEvoy is a former senior executive of KPMG, Ernst & Young and Orion Capital Partners. He has sold more than $125,000,000 of professional services in his career and is also an "addicted serial" entrepreneur with current business interests in corporate training, publishing and eLearning. Continue reading »

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    • Seven Simple Things You Can Do to Build Your Business and Have Fun This Summer
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    • Seven Reasons Word of Mouth Marketing Isn't Working For You
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